Lee Kojanis is an oral surgeon. Daniele Orellana is a pediatric dentist. When they aren’t seeing patients, they’re bootstrapping a business around a product they couldn’t find anywhere else: an ergonomic sponge that doesn’t shatter wine glasses.

With no experience in creating consumer goods, Kojanis and Orellana used ChatGPT to help them create a product that is now on track to earn $75,000 this year. Join us in an exclusive Entrepreneur+ workshop where the doctors will share the exact prompts they used to turn their idea into a successful side hustle.

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Details for the event

This Q&A will take place on May 7 at 1 p.m. (ET). Subscribers can click the button below to add the event to their calendar.

What will be discussed on the call?

Kojanis and Orellana will share their prompts, their strategy and other key elements that helped turn a simple idea into a comprehensive business plan. Other topics include:

• Master prompt engineering for business development and product creation
• Access a proven framework for using AI to draft patents and legal documents
• Learn how to create effective branding and marketing materials with ChatGPT
• Discover techniques for financial modeling and pricing strategy using AI
• Implement practical lessons from real entrepreneurs who’ve succeeded with AI

More about the speakers

MITTS was founded by husband and wife team Lee Kojanis and Daniele Orellana, to solve a huge problem – the breaking of expensive wine glasses! While Kojanis, a board-certified oral and maxillofacial surgeon, was taking his WSET Level 3 course, the glassware he had invested his money in – and helped him taste his best – was literally going down the drain as broken pieces of glass. With the help and insistence of Orellana, months of research and testing, MITTS was born. And remnants of broken glasses have gone down significantly.