She Quietly Built a Thriving Side Hustle — Now She’s Revealing the Strategy That Fueled 1000% Growth in 8 Months

Meet one of today’s leading entrepreneurs and get expert advice on turning your side hustle into a thriving business.

By Mark Klekas Mar 26, 2025

Hilary Hoffman, founder of SotoMethod, is unveiling her “stealth mode” side hustle strategy in this exclusive Entrepreneur+ event. It kicks off today at 3 PM ET—subscribers, scroll down to join the call.

Not an Entrepreneur+ member yet? There’s still time! Click here to subscribe. Cancel anytime.

Now a top entrepreneur, Hoffman is sharing the exact blueprint that helped her scale a side hustle into a six-figure business — while minimizing risk. In just eight months, she grew her business by 1,000%, transforming a small client base into an international success. Skip months of trial and error and fast-track your growth with this must-watch webinar.

Watch Now: Q&A With Hiliary Hoffman

About the Speaker:

After nearly a decade in finance, spending her time most notably at Goldman Sachs and Oaktree Capital Management, Hilary Hoffman launched her fitness platform The SOTO Method in 2021. The SOTO Method is a program she initially created for herself; strapped for time, she craved a more efficient burn. The workout needed to reflect her reality: she had only 35 minutes, and every single second needed to count. Through Hilary’s extensive knowledge of isometrics, SOTO delivers approachability, efficiency and results. In class, you will be reminded to stay in the “can” mindset time and time again. This means physical strength starts with believing four words, “I can do this.”

Hilary Hoffman, founder of SotoMethod, is unveiling her “stealth mode” side hustle strategy in this exclusive Entrepreneur+ event. It kicks off today at 3 PM ET—subscribers, scroll down to join the call.

Not an Entrepreneur+ member yet? There’s still time! Click here to subscribe. Cancel anytime.

Now a top entrepreneur, Hoffman is sharing the exact blueprint that helped her scale a side hustle into a six-figure business — while minimizing risk. In just eight months, she grew her business by 1,000%, transforming a small client base into an international success. Skip months of trial and error and fast-track your growth with this must-watch webinar.

Mark Klekas

Subscriptions Editor at Entrepreneur
Entrepreneur Staff
Mark is the editor for our digital subscription, Entrepreneur+. He's focused on providing the best content and resources for our subscribers. Previously, he worked as a marketing manager at an investment group specializing in startups, hospitality and e-commerce. He was also a digital content producer for a news station where he covered politics, crime and...

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